Michael Weinzettl introduces the five cover options for Lürzer's Archive Vol. 1-17.
Looking at our main picture with all those polymorphous-perverse bunnies here, you may be forgiven to think that we have skipped Christmas altogether and landed at our twisted idea of an Archive Easter edition. This was of course just an attempt at click-baiting when in fact I'm going to introduce the five images from which we will select our the cover for our very first volume in the New Year. A decision for which we'd once again like to have your input. The amorous bunnies, however, are a real cover option having been taken from an ad by French Aids prevention organisation AIDES (which also means as much as "come and help").
It was created by TBWA, Paris who have for more than a decade done excellent (and award-winning) work for the Aids charity (initially overseen be TBWA's then-CD and advertising celebrity Erik Vervroegen. To be honest – and I never tell you normally which one my favourite option is – this is the one I would most like to see on the cover of our next issue. On the other hand I realize that we'll have to carefully consider the input of our distributors in countries with less liberal attitudes than prevail in "Mitteleuropa".
So we'll just have to wait and see. And perhaps you, our readers, don't even like it all that much as a cover. In which case I'll be satisfied with just featuring it inside the magazine.
This beautiful illustration is from a campaign by DDB, Hong Kong, and for the local transplant association, with the self-explanatory headline: 1 for 7.
Created by famous Amsterdam agency KesselsKramer, this is an image from a campaign for the Netherlands Film Festival. The Grand Prix awarded there is the ‘Gouden Kalf’ (golden calf).
Cover option number four comes from Chicago-based agency VSA, was shot by Vincent Dixon, one of the world's top photographers in the business, and advertises 2 Gingers whiskey.
And, finally, we propose a cover featuring a second ad from the Netherlands (quite a rare occasion actually) by an agency in the city of Eindhoven called Fama Volat.
So it's up to you now to let us know which one of the images above you would most like to see on the cover of our first issue for 2017. You can do so by "Liking" your preferred image in our corresponding Facebook posting.
Looking forward to seeing what your take is on our cover alternatives. In the Gallery on the right you can see the original ads the cover options were taken from.