So here it is: the very first Newsletter from Lürzer's Archive. Someone from outside the business would no doubt say, "It's nothing but a load of advertising!" Yet you, of course, will be happy to be getting nothing but that. Six times a year, you can now look forward to receiving this email offering access to the areas of luerzersarchive.com normally only available to those subscribing to Online Services. So get yourself a bit of inspiration before spending too long in front of that blank sheet of paper.

Good ideas at all times

Your Lürzer's Archive Team

P.S.: The submission deadline for issue 2/10 is the 21.01.2010. If, therefore, you have already had a good idea, get it to us fast by simply clicking on submit online.

Another work currently in progress is the "200 Best Packaging Design" special. If you have produced outstanding packaging, please do not hesitate to submit it. Similarly, if you have seen work you consider worthy of inclusion, please send us your recommendation.

Interview: Amir Kassaei, CCO and Associate Partner of DDB Group
Agency offers: Pay a fifth less on five subscriptions!
Creations of the week: BBC Radio 4, Harley Davidson, Shivam Optics
Survey: Is the financial crisis making itself felt...
New release: Free ADC*E Yearbook
Lürzer's Archive introduces: Julia Ziegler, Jung von Matt

Amir Kassaei, Chief Creative Officer and Associate Partner of DDB Group, Germany

Amir Kassaei just happens to be one of the most creative people on this planet. Born in Iran, he was brought up in Austria and received his higher education in France. His career began as copywriter at TBWA and at Barci & Partner in Vienna. He then went to Springer & Jacoby Hamburg, where he...

read on here

Happy Birthday Lürzer's Archive

The essence of 25 years of Lürzer's Archive in a single issue. Seasoned with the replies of 25 top ad industry names to the question as to what has changed during this period. 162 pp., 264 featured campaigns. Circulation 26,000.

Price: € 13.50

Free for new and renewing Subscribers!

Pay a fifth less on five subscriptions!

Sole requirement: 1 invoice, 1 shipping address.

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Spot of the week		Classic of the week		Print Ad of the week
BBC Radio 4 „A History of the World. In 100 Objects“		Harley Davidson „Housewife“		Shivam Optics
Impressive cinematography in this commercial for a BBC Radio 4 series on "A History of the World. In 100 Objects."		Fifteen years on, this commercial for Harley Davidson is as darkly funny and political incorrect as ever.		Ad for an optician.
Fallon, London Joe De Souza, Sam Walker Joe De Souza, Sam Walker		Butterfield Day Devito & Hockney - Marylebone Adam Scholes Hugh Todd Stark Films Joe Public		AMO Communications, Mumbai Suneel G Katarnavare Jayant Savant Suneel G Katarnavare

Is the financial crisis making itself felt in the form of cuts to your clients adspend budgets?

Free ADC*E Annual for new subscribers

Creativity knows no bounds. So be sure to complement the best work from a year of European advertising with outstanding ads, TV spots and posters from all over the world! Subscribe now to Lürzer's Archive for two years and get the brand new ADC*E Annual of Annuals for free.

More Information

Julia Ziegler, AD at Jung von Matt / Alster

Julia Ziegler not only creates exceptional campaigns for her clients - she also knows how to get her own work noticed. At luerzersarchive.com, she uses the "Personal Showcase" both to present work she has had published in the magazine and to display her many other headturning campaigns. For someone who was a graduate of the Prof. Walter Lürzer masterclass, using this highly effective tool is the obvious choice.

Go to the Personal Showcase of Julia Ziegler and other creatives

Peter Oppenländer

Ranking International

(Last 5 Years, 6/09)

www.luerzersarchive.com/ranking