Who's Who: Mees Peijnenburg (Halal)
Mees is a native from Amsterdam. In 2013 he graduated from the Dutch Film Academy. His graduation film ‘Even Cowboys Get to Cry’ was critically acclaimed and awarded several prices, it premiered at the Berlinale 2014. His short film ‘Un Creux Dans Mon Coeur’ is the Dutch representative at the Oscars 2016, category Best Live Action Short, and premiered at the Berlinale 2015.
The most recent campaign I’ve worked on...
I recently directed a campaign for Sainsbury’s with Wieden + Kennedy London. Incredible team to work with!
The best piece of creative work around at the moment is...
There’s so much good work out there. Coming from a fictional background I see inspiring work across a depth of industries and formats, and I think it’s a fascinating time to work in the commercial field as it is in many ways pushing for innovation and excelling creativity.
The next big thing in advertising is going to be...
I hope that brands will use their power to get up against companies to fight for equality. No gender or sex based cut-downs anymore. In many ways it should be the norm rather than the exception. There are definitely brands who try their best already, and as far as the other brands who pretend I would love to see more action and less talking.
Where were you when inspiration last struck?
In the shower – most of the time it happens during showering.
The internet/digital tool I couldn’t live without is...
Spotify and Apple Music – I can’t go anywhere without music in my ears.
In a film about my life, I’d like to be played by...
Spike Jonze, to add some sense of humor (and also just to come a step closer to Spike).
A word or phrase I overuse...
Not sure if I really overuse stuff, maybe I should check with my girlfriend.
My last social media update said...
After 2 years traveling film festivals today is the online premiere of UN CREUX DANS MON COEUR. It’s Vimeo Staff Pick! - thanks everybody who worked on it!!
My dream collaboration is...
It’s difficult to choose! There are so many people I would like to work with, there’s a lot of dream collaborations.
A piece of criticism I’ve received was...
“The discussion of functional sex-scenes can be opened again”. It was in a positive way…
The last piece of music I listened to was...
LOVE - kendrick lamar
Commercial for Jeans by ASOS.
Un Creux Dans Mon Coeur.
Stills from "About You."
