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Lürzer's Archive

Peek-a-boo!

A small selection of our best in the category "children" from the past two years.

Hasbro

Campaign for Play-Doh modeling compound.

  • Hasbro
  • DDB Colombia, Bogotá
  • Leo Macias, Mario Leon, Juan Espitia
  • Mario Leon, Juan Espitia
  • Mario Leon, Juan Espitia
  • Andrés Moreno, Latina Studio, Bogota
  • Andrés Moreno, Latina Studio, Bogota

Lego

  • Lego
  • Ogilvy & Mather, Bangkok
  • Wisit Lumsiricharoenchoke, Gumpon Laksanajinda, Nopadol Srikieatikajohn
  • Wisit Lumsiricharoenchoke, Gumpon Laksanajinda, Nopadol Srikieatikajohn, Asawin Tejasakulsin
  • Eugene Cheong, Wisit Lumsiricharoenchoke, Kris Garford Spindler, Denchai Kheereerak, Supalerk Silarangsri
  • Illusion
  • Illusion
  • Illusion

Johnson´s Baby Shampoo

Campaign for Johnson’s brand baby shampoo.

  • Johnson´s Baby Shampoo
  • Impact BBDO, Dubai
  • Fadi Yaish
  • Enrico Motti
  • Simone Milani
  • Luca Manotti

Play-Doh

Campaign for Play-Doh modeling compound.

  • Play-Doh
  • DDB, New York
  • Mathieu Vinciguerra, Icaro Doria, Martin Rocaboy
  • Carlo Fernandini
  • Nexus Cook
  • Rafael Fagundes, Bill Otomo, Nino Cencini

Radio Flyer

Poster campaign for Radio Flyer, an American toy company best known for its popular red wagons, introducing a fictional travel agency for kids. The idea is to present different destinations to help kids find their perfect dream adventure and the vehicle that will take them there.

  • Radio Flyer
  • FCB, Chicago
  • Todd Tilford, Myra Mazzei, Liz Taylor
  • Kevin Grady, Nok Sangdee, Mo Hy
  • Alice Crippa, Sue Salvi, Cayne Collier
  • Veronica Padilla

Lego

Beware of bored kids. Lego.

  • Lego
  • Lapizdebits, Bogotá
  • Artiom Gelvez Kostenko
  • Artiom Gelvez Kostenko
  • Alexander Valyukh
  • agelkos

Hasbro

Open a can of imagination. Campaign for Play-Doh modeling clay.

  • Hasbro
  • DDB, New York
  • Mathieu Vinciguerra, Icaro Doria, Martin Rocaboy
  • Dylan Ostrow
  • Jennifer Garcia, Anish Bhattacharya
  • Noah Clayton
  • Yves Geleyn

Petit Bateau

Campaign for children’s fashion label Petit Bateau.

  • Petit Bateau
  • BETC, Paris
  • Remi Babinet, Jasmine Loignon
  • Damien Bellon, Albert Yvert
  • Damien Bellon, Gabrielle Attia
  • Rene & Radka

DU PAREIL au même

Hulot pullover with adjustable neck-opening. Strapline: Du Pareil au Même. Kids have it made.

  • DU PAREIL au même
  • Isobar, Paris
  • Jean-Christophe Manfredi
  • Sébastien Crublet
  • Damien Liot
  • Louis Decamps

Carta Branca

Vanity is starting earlier. Carta Branca. Baby clothes.

  • Carta Branca
  • Africa, São Paulo
  • Sergio Gordilho, Rafael Pitanguy
  • Bernardo Romero, Ricardo Gurgel
  • Rafael Pitanguy, Ricardo Franco, Gustavo Alves
  • Fuze Image

Hasbro

Campaign for Play-Doh brand modeling compound.

  • Hasbro
  • DDB, Santiago de Chile
  • Claudio Campisto, Cristian Ulloa
  • Sergio Duarte, Claudio Campisto, Nicolas Montt
  • Sergio Duarte
  • Ricardo Salamanca
  • Ricardo Salamanca

Estrela

Campaign for modeling clay sold by toy retailer Estrela.

  • Estrela
  • DM9DDB, São Paulo
  • Marco Versolato, Andre Pedroso, Joao Mosterio
  • Leonardo Pinheiro Rotundo
  • Fred Sekkel
  • Rodrigo Ribeiro

Dimpo

Not wetting the bed is easy and fun. Campaign for a treatment kit for bedwetting, consisting of a detector and an interactive game.

  • Dimpo
  • Plataforma, Montevideo
  • Gastón Rosa, Nicolás Millicevic
  • Malena Conde, Nicolás Millicevic
  • Gastón Rosa
  • Felipe Echeverría

Hasbro

Ad for Play-Doh brand modeling compound.

  • Hasbro
  • Publicis Machine, Cape Town
  • Gareth Mcpherson, Jake Bester
  • Brendan Hoffmann
  • Kenneth van Reenen
  • David Prior
  • Brendan Hoffmann

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