It is time to select the cover for Volume 4/2015 and we at Lürzer's Archive find ourselves hopelessly divided between the options we have this time around. Michael Weinzettl presents the candidates. Vote for your favourite.
Each of these has its fans and its detractors. So we thought that once again we'd listen to our online readers before making a final decision:
Option number one is from a campaign for Duracell brand batteries created by Grey London. The headline says "Toys should live forever." It won a Bronze Lion at Cannes - not that any of this information matters, really. Do you think it would make a great cover?
Number two comes from McCann in Mumbai and the campaign is for Gastrina brand digestive pills. A bit crass perhaps but not without its minimalist charms which earned it a Silver Lion at Cannes.
The third alternative for our next magazine cover and another Cannes Bronze Lion winner is taken from a campaign for a water purifier and was created by Lowe, Jakarta.
And, finally, another ape, this time an orangutan, an endangered species, that is just being re-created with the help of a 3D printer: "If only they were this easy to reproduce!" reads the strapline in this campaign by Y&R Paris for IFAW, the International Fund for Animal Welfare.
And now it's up to you to tell us which one you would most like to see on the next issue of the magazine.
10 July 2015
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