GREG HAHN
Greg Hahn is Chief Creative Officer at BBDO, New York. Greg was part of the team that brought us HBO "Voyeur" project. He talks the best creative work and dream collaborations.
Greg Hahn. After stints at Rubin Postaer and Fallon, he joined BBDO as an executive creative director in 2005 and since then has steered many of its celebrated integrated and multiplatform campaigns for clients like Fedex, HBO and AT&T.
The latest campaign I worked on...
A cause-related project that involves four different clients of ours working together.
The best piece of creative work around at the moment is...
Anything by Banksy. Through concept and exquisite craft, his work consistently reframes the way you think about ordinary things. It’s like studying creative Judo. He makes it seem so effortless.
Banksy "Sirens of the Lambs"
This year I’ll be attending...
The ADC Festival, Cannes
The next big thing in advertising is going to be...
Played out by the time you read this.
The piece of advertising work I wish I had thought of is...
Climate Name Change by BFG 9000. The hallmark of a brilliant idea is that it’s completely obvious, but only after someone does it.
In a film about my life, I’d like to be played by...
Daniel Day Lewis. Just so I can make him live his life as me for six months to get into character.
A word or phrase I most overuse...
Exquisite. I’ve actually probably only used it once in the last fifteen years. It’s in a previous answer. That’s already too many.
My last social media update said...
It was a picture of my four-year-old daughter. Yes, I’m one of those people.
My dream collaboration is...
Quentin Tarantino
A piece of criticism I’ve received was...
There is a small voice in my head that has an impressive repertoire of criticism. So whatever anyone can say about me, chances are, I’ve beaten them to it.
The last piece of music I listened to was...
“Jolene” by the White Stripes
HBO "Voyeur". The outdoor ad in which a short film allowing passers-by to watch goings-on inside eight apartments was projected on to a building last took the 2008 Grand Prix at Cannes. The campaign, by ad agency BBDO New York, featured a four-minute film projected on to the side of a building that allowed "viewers to become voyeurs watching eight different apartments encompassing life, death and everything in between".
30 April 2014
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