Lisa Mok

Lisa Mok is Associate Creative Director at Young & Rubicam, Toronto. She takes on our Q&A.

Lisa Mok

How you got into advertising in a sentence...

I was lured.

The most recent campaign I’ve worked on...

Ads for Jaguar and Land Rover

The best piece of creative work around at the moment is...

Molson’s Beer Fridge by Rethink.

The next big thing in advertising is going to be...

The Internet of things.

The piece of advertising work I wish I had thought of is...

The “Share a Coke” campaign – it’s fun, simple, brilliant – truly shareable.

The digital tool I couldn’t live without is...

The Zara App.

In a film about my life, I’d like to be played by...

Mindy Kaling

A word or phrase I overuse...

“Amazing”.

My last social media update said...

‘Getting ready to rip our faces’

My dream collaboration is...

To be in a Beyoncé video selling anything Beyoncé wants.

A piece of criticism I’ve received was...

I suck at spelling.

The last piece of music I listened to was...

Warpaint.

28 October

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