200 Best Packaging Design 2015/2016

Lürzer’s Archive enlisted the help of design experts in the field, among them Harry Pearce of Pentagram, the world’s largest independent design consultancy for the second edition of 200 Best Packaging Design worldwide.

We wound up with some 3,000 submissions to the book and were able to pack 240 pages of just the very best of current packaging design into it. To demonstrate the effect of good packaging, we’ve designed three different wrappings for the book.