Airtel Nigeria “Gele”#
A spot in which Airtel boasts that its 4G is better than any other operator’s in a story revolving around the traditional headgear worn by Nigerian women. Old traditions fade as new ways evolve, yet the Nigerian culture of ensuring your outfit is better than anyone else’s nonetheless persists. There is, however, always a risk inherent in efforts to stand out from the crowd. So why not give things a second shot …?