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Altech Netstar  (3/2007)


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  • Altech Netstar
  • NetWork BBDO, Hyde Park, Johannesburg
  • Tian Van Den Heever
  • James Cloete
  • Dean Blumberg
  • Velocity Films, Johannesburg

Category: services

Archive Nr: v3.0739

Views: 871

Altech Netstar “Yeti” (01:00) # In this commercial, Altech Netstar proves to be an enterprising company not only when it comes to tracking down and recovering stolen vehicles. As the actual search part of the company’s activities fails to prove challenging enough for the company workforce, management is constantly seeking new assignments for them to perform. The chief executive speaks, for example, of the new task being that of finding the legendary Big Foot (also known as the “yeti”). Legends such as Elvis, the Mermaid, or Santa Claus have, apparently, already been run to ground by his staff. When he opens the door of his office, the “wanted” person is already standing in front of him. Claim: “If it’s out there, we’ll find it.”


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