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Altoids  (3/2007)


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  • Altoids
  • Leo Burnett, Chicago
  • Reed Collins, Noel Haan
  • Bob Winter
  • Tim Godsall
  • Biscuit Filmworks

Category: food

Archive Nr: v3.0731

Views: 1567

Altoids “Australian Double Back” (00:30) # A characteristically bizarre commercial for Altoids pastilles: a woman is sitting on a park bench in the company of a strange breed of dog by the name of “Australian Double Back.” With no head but two rears, the four-legged friend squats beside her in the grass. When a jogger comes running along, the curious sight causes him to stop. Yet he enquires not about the dog but as to whether he might sample the new Altoids “Dark Chocolate Dipped Mints” flavour, a pack of which is lying next to the woman on the bench. Claim: “Curious?”


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