Perrier  (4/1989)

Perrier I, II & III [00:30]# Three spots for Perrier that play with viewer's perception. In the first one, images of a cat, a canary, a woman n a swing and Perrier bottles against a background that rapidly alternates between black and white are intercut at such a speed that the strangest things seem to be happening. In the second spot the same technique is used, this time the Pierrot figure is featured, which is associated with this water in Belgium. Again the images are speedily intercut and thus create quite a puzzling result. The third spot, finally, is a Christmas commercial. It aims to hypnotize the viewer by showing rotating black and white circles while an offbeat version of "Silent Night" sung by a little girl can be heard on the soundtrack. Claim: Perrier. It's crazy.