Zero Magazine  (3/2006)

Life can be over at any given moment, and that of the young Italian in this stop-motion commercial already seems to have come dramatically close to its final act. Pursued by a bullet wherever he goes, he seeks to avoid the inevitable, rushing – with the deadly projectile ever in front of his eyes – through the streets and into the elevator. Pay-off of this spot for Zero Magazine: “Remember you have to die. Have fun.”