The final issue for the year 2016 comes with a cover from TBWA, Lisbon for McDonalds and with a staggering batch of 102 interesting new print campaigns and 45 film campaigns.
US and Brazil took the lead this time with 23 campaigns each, followed by the UK and Germany. For the main interview of this issue, Michael Weinzettl chats with Todd Tilford, at the time CCO of FCB, Chicago, and responsible for a dramatic uplift in the agency's creativity. Since then he's moved on to a new, more global position within the agency. In our Digital section we talk to Christian Daul, Managing Director of Spark44, a Frankfurtbased communication company.