An original concept from Ford to improve the safety of cyclists in road traffic: gloves that are connected to personal GPS navigation systems via Bluetooth. Vibrations indicate the direction of travel, so cyclists don’t have to look down at their screen or listen to instructions in noisy traffic.
[AP] ‘Innovation in the mobility category is leaving traditional brands behind. I really like how Ford nailed this tech use to further communicate in an innovative way that they care about safe driving, not
only when driving a Ford automobile.’