A very simply designed website that answers a single question: how many people are in space right now? Today, the number is three. A link takes users to the NASA website, which provides more information about the three astronauts and their mission.
Dave Bedwood: “These sorts of sites pop up every now and again. You see them, get it, laugh, and move on with your life. Digital
advertising should take note: we’re constantly trying to increase ‘dwell time’ or have an ‘always on’ strategy. Maybe we should
concentrate on doing something quick and good and then get out of people’s faces.”