To coincide with the upcoming release of the eighth film – Jigsaw – in the Saw horror franchise, entertainment company Lionsgate will this October be running a blood drive protesting against restrictive rules regarding LGBT blood donors in the US. The event is being promoted with an eye-catching campaign titled "All Types Welcome" featuring several gay, transgender and bisexual social media stars such as Amanda Lepore, as seen here in our Print Ad of the Week.