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Issue 2 [2006]

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Print Classic

John Smith’s Bitter

DDB, London 
John Smith's Bitter

[2.06.148]

1/1

Print Classic

Courage

Boase Massimi Pollitt, London 
Courage

[2.06.147]

1/2

Print Classic

Cadbury

Boase Massimi Pollitt, London 
Cadbury

[2.06.146]

1/3

Print

Maharashtra Tourism

Ogilvy & Mather, Mumbai 
Maharashtra Tourism

[2.06.141]

1/2

Print

Dubai Sports City, Dubai

Tonic Communications, Barsha, Dubai 
Dubai Sports City, Dubai

[2.06.140]

1/3

Print

NOAH – Menschen für Tiere

Jung von Matt, Hamburg 
NOAH - Menschen für Tiere

[2.06.136]

1/3

Print

BBC RaW

Abbott Mead Vickers (AMV) BBDO, London 
BBC RaW

[2.06.134]

1/8

Print

Oxfam

Benenson Janson, Los Angeles 
Oxfam

[2.06.133]

1/2

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Conservacao Internacional Brasil

IdeiaBoa Propaganda, Sao Paulo 
Conservacao Internacional Brasil

[2.06.132]

1/2

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Survival, Madrid

Publicis, Madrid 
Survival, Madrid

[2.06.131]

1/2

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Wella-Mitù Hair Studio Call Center

Young & Rubicam (Y&R), Milan 
Wella-Mitù Hair Studio Call Center

[2.06.129]

1/1

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Studio Düttmann, Hamburg

Wieden + Kennedy, Amsterdam 
Studio Düttmann, Hamburg

[2.06.127]

1/2

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Group 4 Securicor

Scholz & Friends, Berlin 
Group 4 Securicor

[2.06.126]

1/2

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Shiatsu Institute

JWT (J. Walter Thompson), Paris 
Shiatsu Institute

[2.06.125]

1/2

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Sequencefilm, Vienna

Sequencefilm / In-House, Vienna 
Sequencefilm, Vienna

[2.06.124]

1/3

Print

Tesco Lotus, Bangkok

BBDO, Bangkok 
Tesco Lotus, Bangkok

[2.06.122]

1/2

Print

Wild at Heart

Abbott Mead Vickers (AMV) BBDO, London 
Wild at Heart

[2.06.121]

1/4

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Wolters Plantyn

Mortierbrigade, Brussels 
Wolters Plantyn

[2.06.120]

1/2

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Another recent Honda spot, also rather corporate in its approach. To illustrate Honda’s racing heritage, it features a range of their products – both past and present. Set to Andy Williams’ version of “The Impossible Dream” from the 60s musical “The Man of La Mancha,” it starts off with a Honda test driver stepping from his trailer and lip-synching to the song. We follow him as he drives various Honda vehicles from a monkey bike to a Formula 1 race car and, finally, a speedboat with which he jumps off a waterfall – to re-emerge in a Honda hot air balloon, a metaphor for Honda’s willingness to “jump into the unknown.”

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