Alpenliebe (Perfetti Van Melle)
BBH Live
[6.13.035]
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Alpenliebe: “Teddy Bear” [01:00]# Before leaving home, a girl takes the last remaining pack of Alpenliebe Toffees from the jar, whereupon the piggybank crashes down off the shelf, ensuring the teddy bear has some money with which to buy new toffees.
- Client Perfetti Van Melle
- Ad Agency BBH Live
- Creative Director Leo Zhang, Johnny Tan
- Art Director Jeffrey Sun, Nicola Chung, Ivy Wang
- Copywriter Jay Qian
- Production Company The Loft
- Director Jonathan Gurvit
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