ANZ Bank

WhybinTBWA, South Melbourne


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ANZ Bank “#HoldTight”
This spot’s focus is on people holding hands, their preferences in terms of partner becoming only gradually apparent and should, says ANZ Bank, not be of any importance anyway.
Obviously, therefore, a message encouraging gay and lesbian couples to display their affection openly rather than trying – out of fear or consideration – to conceal it. The bank is the proud sponsor of Australia’s LGBT communities and the Auckland Pride Festival.

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