In line with its tagline “When was the
last time you could say: I did it myself!”
DIY chain Hornbach shows that here are
no limits to the imaginative ways in
which one can deal with everyday problems.
Beginning with familiar items such
as microwaved dishes, electric toothbrushes
or dishwashers, this spot goes
on to show us other inventions likely to
be in line for patenting. Life can, for
example, be made a whole lot easier
with a “spaghetti curler” or a “canine
treadmill,” and even baby is delighted
by the even rocking an electronic helper
can facilitate. Yet genuine DIY buffs will
feel frustrated by the lack of that good
feeling one gets from having achieved
something alone.