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HSE

BBDO, Dublin

[2.18.075]

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HSE “I Will Survive”#
Irish smokers, both young and old, singing to the strains of Gloria Gaynor’s anthem I Will Survive. With the help of Health and Safety
Executive, they will hopefully kick the habit and cheat death. Fortunately, Status Quo: Ireland already has more quitters than smokers …

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HSE “I Will Survive”# Irish smokers, both young and old, singing to the strains of Gloria Gaynor’s anthem I Will Survive. With the help of Health and Safety Executive, they will hopefully kick the habit and cheat death. Fortunately, Status Quo: Ireland already has more quitters than smokers ...

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