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![Ikea](https://www.luerzersarchive.com/wp-content/uploads/2017/08/1422799_5_da74b5886903d0b41e8768462371638c.jpg)
![Selje. Bedside table, red.
Pay-off: It’s that affordable.
Sequel to the Ikea campaign featured in Lürzer’s Archive Vol. 3-17.](https://www.luerzersarchive.com/wp-content/uploads/2017/08/1422800_5_31102b7d7c433a9492786ff68548ac74.jpg)
![Lampan. Table lamp, pink.
Pay-off: It’s that affordable.
Sequel to the Ikea campaign featured in Lürzer’s Archive Vol. 3-17.](https://www.luerzersarchive.com/wp-content/uploads/2017/08/1422802_5_ef01ba8aa014f657effd2a9b09328f93.jpg)
![Pay-off: It’s that affordable.
Sequel to the Ikea campaign featured in Lürzer’s Archive Vol. 3-17.](https://www.luerzersarchive.com/wp-content/uploads/2017/08/1422803_5_b417f87663e015d8852012ac59aad545.jpg)
![Ikea](https://www.luerzersarchive.com/wp-content/uploads/2017/08/1422799_5_da74b5886903d0b41e8768462371638c.jpg)
![Selje. Bedside table, red.
Pay-off: It’s that affordable.
Sequel to the Ikea campaign featured in Lürzer’s Archive Vol. 3-17.](https://www.luerzersarchive.com/wp-content/uploads/2017/08/1422800_5_31102b7d7c433a9492786ff68548ac74.jpg)
![Lampan. Table lamp, pink.
Pay-off: It’s that affordable.
Sequel to the Ikea campaign featured in Lürzer’s Archive Vol. 3-17.](https://www.luerzersarchive.com/wp-content/uploads/2017/08/1422802_5_ef01ba8aa014f657effd2a9b09328f93.jpg)
![Pay-off: It’s that affordable.
Sequel to the Ikea campaign featured in Lürzer’s Archive Vol. 3-17.](https://www.luerzersarchive.com/wp-content/uploads/2017/08/1422803_5_b417f87663e015d8852012ac59aad545.jpg)
Ikea
Memac Ogilvy, Dubai
[4.17.024]
More Info
Lack. TV bench, black.
Pay-off: It’s that affordable.
Sequel to the Ikea campaign featured in Lürzer’s Archive Vol. 3-17.
- Client Ikea
- Ad Agency Memac Ogilvy, Dubai
- Creative Director Paul Shearer, Ramzi Moutran
- Art Director Juliana Paracencio
- Copywriter Luiz-Vicente Simoes
- Illustrator Monica Yuri
- Digital Artist Bruno Rodrigo de Miranda