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Nissan Rouge

TBWA, London

[2.07.007]

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Nissan “Qashqai” (01:30) #
Qashqai Car Games, a quite exceptional
and – though this is not initially apparent
– fictitious sport in which cars fly through
the air several metres above the ground,
is the subject of this scurrilous spot for
the Nissan Crossover model, a sportier
take on the SUV theme. Even more scurrilous are the methods the drivers use
to prepare for their stunts. From the “Flying Fish” used to slap one of the lads on
his bare gut to the “Hit the Meat,” there
seems to be no limits the imagination deployed here.

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Nissan “Qashqai” (01:30) # Qashqai Car Games, a quite exceptional and – though this is not initially apparent – fictitious sport in which cars fly through the air several metres above the ground, is the subject of this scurrilous spot for the Nissan Crossover model, a sportier take on the SUV theme. Even more scurrilous are the methods the drivers use to prepare for their stunts. From the “Flying Fish” used to slap one of the lads on his bare gut to the “Hit the Meat,” there seems to be no limits the imagination deployed here.

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