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![Turtle Fashion](https://www.luerzersarchive.com/wp-content/uploads/2015/12/1287671_5_23de42d55a1a80302012f0313de419ee.jpg)
![Khadi is a pure handicraft, and Turtle supports the Khadi artisans of our land by showcasing this unique creation hand-made by them with a single piece of thread.
Campaign by Indian fashion brand Turtle for their Khadi Collection, depicting significant moments in India’s freedom struggle. Khadi, a hand-spun and hand-woven cloth, was referred to by Mahatma Gandhi as the “livery of freedom” since it made India more independent of foreign products.](https://www.luerzersarchive.com/wp-content/uploads/2015/12/1287673_5_9c6ad5c2f84252a887c64d64c0278930.jpg)
![Turtle Fashion](https://www.luerzersarchive.com/wp-content/uploads/2015/12/1287671_5_23de42d55a1a80302012f0313de419ee.jpg)
![Khadi is a pure handicraft, and Turtle supports the Khadi artisans of our land by showcasing this unique creation hand-made by them with a single piece of thread.
Campaign by Indian fashion brand Turtle for their Khadi Collection, depicting significant moments in India’s freedom struggle. Khadi, a hand-spun and hand-woven cloth, was referred to by Mahatma Gandhi as the “livery of freedom” since it made India more independent of foreign products.](https://www.luerzersarchive.com/wp-content/uploads/2015/12/1287673_5_9c6ad5c2f84252a887c64d64c0278930.jpg)
Turtle Fashion
JWT (J. Walter Thompson), Kolkata
[6.15.025]
More Info
Campaign by Indian fashion brand Turtle for their Khadi Collection, depicting significant moments in India’s freedom struggle. Khadi, a hand-spun and hand-woven cloth, was referred to by Mahatma Gandhi as the “livery of freedom” since it made India more independent of foreign products.
- Client Turtle Fashion
- Ad Agency JWT (J. Walter Thompson), Kolkata
- Creative Director Arjun Mukherjee
- Art Director Sarasij Dasgupta
- Copywriter Anurag Acharya
- Photographer Ashish Saha
- Illustrator Gour Debnath, Jatishankar Bhowmik
- Digital Artist Shyamal Mitra