Xbox
McCann, London
[3.16.180]
More Info
“Survival billboard” created for the new Tomb Raider, Xbox. Rather than concealing the Terms & Conditions, it goes into explicit detail about the horrors that might await potential new entrants.
- Client Xbox
- Ad Agency McCann, London
- Creative Director Jamie Mietz, Sanjiv Mistry
- Art Director Jamie Mietz, Jacob Björdal
- Copywriter Sanjiv Mistry, Jim Nilsson, Anja McGuiness
- Typographer Jamie Mietz, Jacob Björdal, Muhammad Qasim
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